X-Warrior Challenge Web

Soon after completing the strategy and visual identity for the X-Warrior Challenge brand, Boson1 undertook the design of the race website. The X-Warrior website is the main point of information delivery and brand reinforcement for potential challengers, it acts as a portal for event sign-ups, and it is a vehicle for social linkages. Programming was completed by Projech Design Communications. The primary communication goals for this website were as follows:

Communicate Brand Values
Reinforce Visual Identity
Describe Products & Services
Facilitate Race Sign-up
Language Development
Race & Obstacle Descriptions
Social Media Linkages

Status:  Completed 2015