CORU

We are always keen to work with scientific groups and contribute to causes that help protect and learn about the natural environment that surround us. For University of British Columbia’s Changing Ocean Research Unit, we pursued a visual identity and brand graphics system that subtly relates to colour coding used in research visualizations by the the organization and captures the sophistication of CORU’s important work on the world stage. A central three-coloured wave motif features within the logo to act as a subtle nod to both the The Great Wave off Kanagawa illustration and research diagrams employed by the Unit. This project entailed the following: