Rogue Welding

Boson1 was hired by Rogue Welding Services for brand strategy and an associated visual identity to represent the company’s personality, value promise and offerings. Because their business involves welding, piping, and ultimately methods of manipulating metal, a colour palette of metal greys with complimentary hot reds and cold blues was developed. This along with circular and diagonal pipe-cut elements resulted in a visual identity that is distinct, playful, and aptly representative of the Rogue Welding experience. This project entailed the following: